+Chia

As the saturation of exotic superfoods (Acai, Goji, Mangosteen) starts to thin, a couple rising stars have taken hold, with Chia as a sure winner. These seeds might lack a bit of romance but they certainly have all of the properties and benefits consumers seek, making Chia an excellent additional highlight.  However, this is not limited to new products.  The addition of Chia seeds as a spotlight is breathing life into existing products for a variant spin on snacks and beverages.  A simple “+ Chia” on the label is all it takes for the Chia Seeds’ reputation to sell itself.

Previous Trend Articles